CIW Social Media Strategist - Only 2 Days

Why

Seven reasons why you should sit your course with Firebrand Training

Find Out How We Help You To Learn New Skills Quickly

  1. You'll be Social Media Strategist certified in just 2 days. With us, you’ll be Social Media Strategist trained in record time
  2. Our Social Media Strategist course is all-inclusive. A one-off fee covers all course materials, exams, accommodation and meals. No hidden extras
  3. Pass Social Media Strategist first time or train again for free. This is our guarantee. We’re confident you’ll pass your course first time. But if not, come back within a year and only pay for accommodation, exams and incidental costs
  4. You’ll learn more. A day with a traditional training provider generally runs from 9am – 5pm, with a nice long break for lunch. With Firebrand Training you’ll get at least 12 hours/day quality learning time, with your instructor
  5. You’ll learn Social Media Strategist faster. Chances are, you’ll have a different learning style to those around you. We combine visual, auditory and tactile styles to deliver the material in a way that ensures you will learn faster and more easily
  6. You’ll be studying Social Media Strategist with the best. We’ve been named in Training Industry’s “Top 20 IT Training Companies of the Year” every year since 2010. As well as winning many more awards, we’ve trained and certified 68.075 professionals, and we’re partners with all of the big names in the business
  7. You'll do more than study Firebrand's courseware. We use practical exercises to make sure you can apply your new knowledge to the work environment. Our instructors use demonstrations and real-world experience to keep the day interesting and engaging

Think you are ready for the course? Take a FREE practice test to assess your knowledge!

What

Learn how to build social media campaigns, analyse your social data and then make effective business decisions – in just 4 days.

On this accelerated CIW Social Media Strategist course, you’ll learn how to deploy social media metrics, use tactics for gathering data and create reports based on your data. You’ll also study:

  • Business uses of social media
  • Steps to creating a successful social campaign
  • Folksonomies
  • Gamification
  • Data reuse strategies

Get certified with Firebrand, a CIW Authorised Training Partner. You’ll study official CIW courseware and take the CIW Social Media Strategist exam at the end of your course. This exam is covered by your Certification Guarantee.

Students and professionals in all industries will benefit from this certification, including professionals working in healthcare, legal, marketing, graphic and business sectors.

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Other accelerated training providers rely heavily on lecture and independent self-testing and study.

Effective technical instruction must be highly varied and interactive to keep attention levels high, promote camaraderie and teamwork between the students and instructor, and solidify knowledge through hands-on learning.

Firebrand Training provides instruction to meet every learning need:

  • Intensive group instruction
  • One-on-one instruction attention
  • Hands-on labs
  • Lab partner and group exercises
  • Question and answer drills
  • Independent study

This information has been provided as a helpful tool for candidates considering training. Courses that include certification come with a Certification Guarantee. Pass first time or train again for free (just pay for accommodation, exams and incidental costs). We do not make any guarantees about personal successes or benefits of obtaining certification. Benefits of certification determined through studies do not guarantee any particular personal successes.

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Introduction to Social Media

  • Pre-assessment questions
    • What is social media?
    • Basis of communication via the Internet
    • Modern web technologies
    • Messaging
    • Blogging
  • Social communities
    • Creating a social network
  • Virtual worlds
  • Social network users
    • Contributors
    • Influencers
    • Participants
    • Sharers
    • Lurkers
  • Creating an online profile
    • How does social media affect my privacy?
    • Information collected, online risks and your reputation
  • Case Study

Using social media in business

  • Pre-assessment questions
  • Implementing social media in a business
    • Social media tools for business
    • Business objectives and goals
    • Impact of social media on a business
    • How people communicate in business
    • Establishing communication links
    • Developing content for social media
    • Benefits and drawbacks of using social media in business
  • Crowdsourcing and crowdshaping
  • Capturing and using data
  • Structured data
  • Unstructured data
  • Making Business decisions based on data
  • Creating folksonomies
  • Social media and brand recognition
  • Case study

Creating a social media campaign

  • Pre-assessment questions
  • What is a social media campaign?
  • Social media project management essentials
  • Assembling a project team
    • Writers
    • Editors
    • Subject matter experts (marketing and technical)
  • Gathering data to create a successful campaign
  • Making data-driven decisions
  • Integrating social media into a marketing campaign
    • Assessing your environment and audience
    • Using messaging to spark conversation
    • Supporting the message
    • Working with social media contributors and influencers
  • Building a social media community
    • Identifying specific audiences
    • Creating a "face" for the community
    • Job roles and tasks for creating a social networking presence
  • Organisation assets you can leverage
    • Content
    • Employees
    • Influencers
    • Company-specific resources
  • Case study

Choosing the right tools for a Social Media Campaign

  • Pre-assessment questions
  • Choosing the appropriate platform
    • Facebook
    • LinkedIn
    • Twitter
    • Pinterest
    • Edmodo
    • YouTube
    • Google+
    • StumbleUpon
    • Social Parrot
  • Justifying your platform choice
    • What are your business objectives?
    • What is the metric for determining or declaring success?
    • What is your strategy for incoming mail, questions or comments?

Social Media Metrics and Analytics

  • Pre-assessment questions
  • Social media audience composition
  • Quality of interaction
    • Relevance of topic
    • Authoritative utterances
  • Share-of-voice model for brand performance
  • Social media reputation analysis
  • Referral traffic
  • Conversion rates
  • Demographics
  • Extracting and archiving data from social media
  • Analysing big data
  • Using data to identify issues in an organization
  • Social media trends
  • Case study

Social Media Presentations and Reporting

  • Pre-assessment questions
  • Presentations in social media
    • Setting objectives for a presentation
    • Analysing audience needs, values and constraints
    • Creating a presentation using a three-part structure
  • Delivering a social media presentation
    • Techniques to reduce speaking anxiety
    • Preparing notes and visual aids
    • Leading a question-and-answer session
    • Delivering a solo presentation
  • Creating reports during a social media campaign
  • Creating a final report for a social media campaign
  • Case study

Gamification and Business

  • Pre-assessment questions
  • What Is gamification?
  • Applying gamification to the business environment
  • Guiding employee behaviour
  • Guiding customer behaviour
  • Learning and instruction
  • Gamification and marketing
    • Attracting and retaining customers
  • Applying gamification to social
  • Case study

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You'll sit the following exam at the Firebrand Training Centre, covered by your Certification Guarantee:

  • CIW Social Media Strategist exam

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Firebrand Training offers top-quality technical education and certification training in an all-inclusive course package specifically designed for the needs and ease of our students. We attend to every detail so our students can focus solely on their studies and certification goals.

Our Accelerated Learning Programmes include:

  • Intensive Hands-on Training Utilising our (Lecture | Lab | Review)TM Delivery
  • Comprehensive Study Materials, Program Courseware and Self-Testing Software including MeasureUp *
  • Fully instructor-led program with 24 hour lab access
  • Examination vouchers **
  • On site testing ***
  • Accommodation, all meals, unlimited beverages, snacks and tea / coffee****
  • Transportation to/from designated local railway stations
  • Examination Passing Policy

Our instructors teach to accommodate every student's learning needs through individualised instruction, hands-on labs, lab partner and group exercises, independent study, self-testing, and question/answer drills.

Firebrand Training has dedicated, well-equipped educational facilities where you will attend instruction and labs and have access to comfortable study and lounging rooms. Our students consistently say our facilities are second-to-none.

Firebrand goes digital

We’re currently migrating from printed to digital courseware. Some courseware is already available in digital, while other books remain in printed form. To find out if this course is digital, call us on +34 911 23 77 24.

There are several benefits of easy-to-use digital courseware: downloads are immediate, and you’ll always have your courseware available wherever you are. You won’t need to wait for a printed book to be delivered before you start learning – and it’s better for the environment. You can choose to download the courseware to your own device, or borrow one of ours.

Considering a Microsoft course? Always have the most up-to-date Microsoft digital courseware with ‘Fresh Editions’. This gives you access to all versions of digital courseware – you’ll receive updates and revisions of your textbook, at no charge, for the life of that course.

Examination Passing Policy

Should a student complete a Firebrand Training Program without having successfully passed all vendor examinations, the student may re-attend that program for a period of one year.  Students will only be responsible for accommodations and vendor exam fees.

Please note

  • * Not on all courses
  • ** Examination vouchers are not included for the following courses: PMI, GIAC, CREST and CISSP CBK Review. Exam vouchers may also not be included for Apprentices and will require a separate purchase by an employer due to Education and Skills Funding Agency guidelines.
  • *** On site testing is not included for our PMI, GIAC, CREST, CSX Practitioner or ITIL Managers and Revision Certification Courses
  • **** Accommodation not included on the CISSP CBK Review Seminar

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You should possess the CIW Internet Business Associate certification or equivalent knowledge.

Unsure whether you meet the prerequisites?

Don’t worry - we’ll discuss your technical background, experience and qualifications to determine whether this accelerated course suits you.

Just call us on +34 911 23 77 24 and speak to one of our enrolment consultants.

Firebrand is an immersive environment and requires commitment. Some prerequisites are simply guidelines; you may find your unique experience, attitude and determination enables you to succeed on your accelerated course.

Interested? See prices or call +34 911 23 77 24

When

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Reviews

Here's the Firebrand Training review section. Since 2001 we've trained exactly 68.075 students and asked them all to review our Accelerated Learning. Currently, 96.73% have said Firebrand exceeded their expectations.

Read reviews from recent accelerated courses below or visit Firebrand Stories for written and video interviews from our alumni.


"Our teacher for this course was very friendly and taught all of us well making sure that we all understood a chapter before continuing onto the next one. We finished each chapter with a quiz so that we can put what we learnt to the test. There was a slight mix up with exams, however Firebrand were very quick to make the correct changes so that all of us can take the exams we were meant to. Brilliant job on such short notice."
Anonymous - CIW Social Media Strategist (2 days) (11/6/2018 to 12/6/2018)

"The staff at Firebrand are great. Our trainer was very fun, informative, and kept the spirit of the class up during our course. He was happy to answer any questions the class had and didn't leave anybody behind. "
Liam Howlett, DABD. - CIW Social Media Strategist (2 days) (11/6/2018 to 12/6/2018)

"Very informative and concise. Fast learning."
Anonymous - CIW Internet Business Associate (2 days) (9/4/2018 to 10/4/2018)

"The instructor was hilarious, yet very competent. He went through the course at a relaxed pace, didn't mind expanding on subjects that the class wanted more information and gave us working examples on the materials covered and how they relate in real life. Easily the best trainer I have experienced so far. "
L.H.. - CIW Internet Business Associate (2 days) (9/4/2018 to 10/4/2018)

"The course covered a lot of basic material but was made fun and enjoyable through our instructor."
Cameron Spence, Lloyds Banking Group. - CIW Internet Business Associate (2 days) (9/4/2018 to 10/4/2018)

"No place for wimps, intensive training, that aims to deliver."
D.G. - CIW Professional (6 days) (4/7/2010 to 9/7/2010)

"Brilliant course, short course with longer days. Covered all the content and had time for demos and lab."
J.K., IBM. - Amazon Web Services (AWS) Firebrand's training for AWS's Certified Developer - Associate certification (3 days) (2/12/2018 to 4/12/2018)

"Great way to study in an intensive learning environment without the distractions often attributed to E Learning."
Daniel Middleditch, React Computer Partnership. - Microsoft Implementing Microsoft Azure Infrastructure Solutions (3 days) (1/12/2018 to 3/12/2018)

"Thanks for getting me through, instructor."
Paul Wright, Worldpay. - Amazon Web Services (AWS) Firebrand training for AWS Certified Solutions Architect - Associate and Professional certification (6 days) (26/11/2018 to 1/12/2018)

"Not for the faint Hearted. Embrace the learning and pass the exam. Firebrand provide the drive and the tempo required to succeed."
Anonymous. - Amazon Web Services (AWS) Firebrand training for AWS Certified Solutions Architect - Associate and Professional certification (6 days) (26/11/2018 to 1/12/2018)

"Enjoyed my course. gave me the opportunity to immerse myself and learn away from work. Facility and instructor were exceptional"
Walter Eyetan, NA. - (ISC)2 CSSLP Boot Camp (7 days) (26/11/2018 to 2/12/2018)

"FIREBRAND ARE VERY PROFESSIONAL AND INFORMED ME AT EVERY STAGE WHAT AND WHEN WAS HAPPENING THE COURSE LEADER WAS WELL EXPERIENCED AND ABLE TO BE STORY TELLING TO GET THE POINTS ACROSS ALL IN ALL AN ENJOYABLE COURSE."
M.M.. - Lean Six Sigma Training Green Belt (5 days) (26/11/2018 to 30/11/2018)

"A fantastic course that was well delivered by a quality instructor with real world experience. This helped us rationalise the concepts behind the skills learned."
Brad Mckenzie-Quinn, Coventry Building Society. - Lean Six Sigma Training Green Belt (5 days) (26/11/2018 to 30/11/2018)

"Courses here are always well paced and structured to give the best opportunity to achieve your goals. The instructor is always knowledgeable within his field, and where he is not certain of an answer to a question, will always research and find the answer for you. Always a good experience!"
Steven Ready, ERT. - Amazon Web Services (AWS) Firebrand's training for AWS's Certified Solutions Architect – Professional certification (3 days) (29/11/2018 to 1/12/2018)

"Fantastic experience, enjoyed every bit of it."
Funmi Fakoya, BNP Paribas Fortis, Brussels, Belgium. - (ISC)2 SSCP - Systems Security Certified Practitioner (5 days) (26/11/2018 to 30/11/2018)

"As a novice I have learnt a lot and found out a lot of interesting tips that I can now build on and use to achieve more qualifications."
Selina Flowers, NG. - Oracle OCP Java SE 8 Programmer (4 days) (27/11/2018 to 30/11/2018)

"Its Good."
Lyndon Martin, Nottinghamshire Healthcare. - Microsoft MCSA: SQL Server 2016 - Business Intelligence Development (5 days) (26/11/2018 to 30/11/2018)

"Really hard work and long days, but that is why I chose Firebrand."
M.B., CDC. - (ISC)2 SSCP - Systems Security Certified Practitioner (5 days) (26/11/2018 to 30/11/2018)

"The instructor is very good "
Anonymous. - (ISC)2 SSCP - Systems Security Certified Practitioner (5 days) (26/11/2018 to 30/11/2018)

"I will happily use firebrand again the staff and the teachers are great, its hard work but completely worth it. "
Anonymous. - Microsoft MCSA: SQL Server 2016 - Business Intelligence Development (5 days) (26/11/2018 to 30/11/2018)

"I love training at Firebrand. As a consultant, every day matters as you do not get paid if you do not work. The immersive bootcamp allows myself to cover twice the material in half the time. I also like getting into my bubble by it being residential so I can focus on absorbing and recalling. Great having the test centre onsite.. Maximises exam cram time. Thank you FB Wyboston."
Roy Casella, Designated. - Microsoft MCSA: SQL Server 2016 - Business Intelligence Development (5 days) (26/11/2018 to 30/11/2018)

"I enjoyed my course at Firebrand. The trainers are friendly and extremely knowledgeable. This was my first experience of Microsoft exams and I would not hesitate to recommend Firebrand for anyone looking to achieve certification."
Darren Conley, Nicander Ltd.. - Microsoft MCSA: SQL Server 2016 - Business Intelligence Development (5 days) (26/11/2018 to 30/11/2018)

"Studying with Firebrand is tough, theres no getting away from the fact that the days are long and full of content, however, the trainers are knowledgeable and the training is delivered professionally, in excellent facilities."
Rob Sims. - Microsoft MCSA: SQL Server 2016 - Business Intelligence Development (5 days) (26/11/2018 to 30/11/2018)

"Great experience and staff, training setup and instructor."
K.W., Midwich Ltd. - Microsoft MCSA: SQL Server 2016 - Business Intelligence Development (5 days) (26/11/2018 to 30/11/2018)

"Course had plenty of useful information and very helpful."
Connor Venton, Ringway Jacobs. - Microsoft MCSA: SQL Server 2016 - Business Intelligence Development (5 days) (26/11/2018 to 30/11/2018)

"Everything was great apart from the monitor I did the exam on. It was really poor quality."
Sean Dean, Sopra Steria. - Cisco CCNA (Routing & Switching) Certification (7 days) (26/11/2018 to 2/12/2018)

"I enjoyed my time here"
Dominic Santaniello, Experteye. - BCS Level 4 Certificate in Data Analysis Concepts (4 days) (26/11/2018 to 29/11/2018)

"Firebrand enables you to achieve results as fast as possible with excellent support from the tutors. "
Thomas Eyles, Barclaycard. - BCS Level 4 Certificate in Data Analysis Concepts (4 days) (26/11/2018 to 29/11/2018)

"This course ran through the core concepts of data analysis , there was a lot of concepts which hadn’t even crossed my mind & has opened up to more possibilities! "
L.W.. - BCS Level 4 Certificate in Data Analysis Concepts (4 days) (26/11/2018 to 29/11/2018)

"The instructor was great - really knowledgeable and explained things in an easy to understand way."
Matt Bevan. - Amazon Web Services (AWS) Firebrand's training for AWS's Certified Solutions Architect – Associate certification (3 days) (26/11/2018 to 28/11/2018)

"The course was really informative and enjoyable. I felt like I could keep up with the material and that it was covered in enough detail for me to fully understand. The facilities are great and everything you need is provided for you. The only downside is that it is hard to know where to go/ how to find it. "
Geogina King. - Scrum Firebrand's training for Scrum.org's Professional Scrum Master certification (2 days) (22/11/2018 to 23/11/2018)

"Intense, challenging, mind-blowing at times, but an excellent way to obtain your certification under the skilled guidance of the tutors and support from the Firebrand staff. "
K.B.. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"One of the best training. Very dense program. I didnt loose time in evenings and lunch. Great positive attitude of the team."
Philippe Soupart. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"Enjoyed the campus feel and think that it adds a good element to allowing you to immerse yourself in the subject and really get to know things to give you every chance of passing the exam by really knowing the material. "
R.H.. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"The instructor provides a great learning experience and imports his knowledge with ease in an environment that is conducive to learning. Thoroughly recommended!!"
K.M.. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"Long days, hard work but learnt a lot."
Spencer Gillam. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"This is my third time at Firebrand and each time has been intense but rewarding. Its a great environment to learn in and you will take knowledge back with you that you will find invaluable."
Simon McMahon. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"I think the whole experience is extremely well structured. The living environment is comfortable and convenient. The learning environment is light with good environmental controls & appropriate instruction has been on the button irrespective of exam result."
Lee Haase. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"Very intense training which fully immerses you in the subject."
Robert Howell, Monmouthshire Building Society. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"A tough but great way of learning. The immersive nature could only work with great facilities, good food and excellent staff, of which Firebrand has an abundance. "
Chris Wood. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"My Firebrand course proved to be challenging, rewarding and very enjoyable. The group built a comrade and desire to succeed. At the end of the week a great sense of achievement was felt."
J.C.. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"Unbelievable experience! The Firebrand ethos and support is second to none and has made a very intense & complex course a pleasure to attend. "
J.C.. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"The week was intense but extremely useful. Being immersed in the content was ultimately more successful."
Chris Keep. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"Great experience and training. Will use again!"
Tony Mills. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"Excellent version of a bad experience. Great teaching environment, highly recommend. "
Adam Infante, NCC. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"This instructor is the man to listen to with respect to CISSP. Learnt a tremendous amount, whether I pass the exam or not. (EDIT: I DID!!!)"
Marc Sheldon. - (ISC)2 CISSP Boot Camp (6 days) (19/11/2018 to 24/11/2018)

"My experience of this intensive course was a good one! This was due to my instructor who was so helpful and engaged us all from the beginning to the end. Thanks to the instructor for being an amazing , intelligent , funny and caring instructor"
Louise-Clair Elliot, Freightliner. - Microsoft MCSA: BI Reporting (4 days) (22/11/2018 to 25/11/2018)

"This is how training should be imparted especially the accelerated approach. Thanks a ton."
Sanjeev Putla, NA. - Microsoft MCSA: BI Reporting (4 days) (22/11/2018 to 25/11/2018)

"Excellent and enriching training experience. Thanks to Firebrand staff for being very cooperative with all other admin things."
Madhurima Das, N/A. - The Open Group TOGAF® 9 certified training (Level 1&2) (3 days) (23/11/2018 to 25/11/2018)

"High intense compressed course but well presented training material, staff and facilities."
Michael Hutchingson, N/A. - The Open Group TOGAF® 9 certified training (Level 1&2) (3 days) (23/11/2018 to 25/11/2018)

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